Here’s a fast case study from Gareth you may repeat yourself. It shows how Gareth who is new to the industry signed 6 lists in 14 days.
I have always discovered that if I focus on the right things and employ a few key pieces of selling that other agents don’t have a tendency to use I simply get more lists. And I sell more listings and get high prices for them. These methods are just as effective for new real estate agent tips as for old hands.
One of those essential ingredients is a Sales Robot.
When I’m up against other agents in my area, nobody else has anything like this. It instantly stands me out from the group of other agents.
My Sales Robot is consistently eroding the objections of my possible sellers and building trusted relations with them. All while I am off doing other stuff. It actually is astounding.
I have found all my promoting is more effective when I utilize a good mix of different parts. And my Sales Robot is not an exception to that guide line.
When my prospective sellers watch videos sent by my Sales Robot, mixed together with personal telephone calls from me, the line blurrs and they suspect I myself sent each video myself. Even though it’s absolutely automatic.
Other key ingredients for my promotional mix include making a top quality brochure for a home and distributing it to all of the houses in the community.
To compliment the brochures I like to distribute about a hundred fliers to the wider area too.
The amount of offers you can get from locals is not that surprising when you think that the great majority of people turn the same direction out of their drive each morning and do not know that their potential dream home a few doors down is even on the market.
I email details and photos of the home to all of the buyers in my database and I have got a telemarketer call each home in the area. All this activity creates a buzz for a home that gives us momentum.
I also do the typical stuff : advertise the home online and in the local property paper, and run open homes.
I show a poster advertisement for the home on my van signboard which I park on the most hectic street in the area. And I conduct an agents viewing for the home for all of the agents in the local office. I send the listing out to 140+ agents in the Remax network because that commonly brings more buyers out of the woodwork. Some agents will not do it because they need the buyers to come to them. But if I am able to get my vendors an additional $10,000 I do not care how I do it.
Selling my sellers houses like this obviously helps me get elevated prices for houses, but you’re probably wondering how this helps you win more listings. When I explain this process to possible sellers and the results it produces, they choose me because they want those results too.
Obviously all these methods aren’t appropriate for each circumstance. So I mostly show a prospective seller that I’ll use the right sort of selling for their situation and highlight the parts of that process that help me stick out from other agents.
It’s also critical to give potential sellers as much value and useful information as possible . And here’s where my Sales Robots blend so brialliantly with private calls, my email newsletter and providing local sales statistical data.
I would not typically share my new real estate agent marketing systems with other agents.
But since you are not in my area, I suspect I’ll never be competing with you for a listing.
I hope that helps.
